Onboarding app -
Swedbank

Onboarding mobile app that will help newly employed to get more engaged in the onboarding process.

OVERVIEW

Our goal is to get create a mobile app that will enable employees to get access to news and company-wide updates, a good introduction to the core values of the company and give them access to an extensive education program. The app could help the newly employed to get more knowledge about their role description and expectations by giving them information that is tailored to their role. By using this app newly employees would get more engaged in the onboarding process and this app could be used throughout their employment to present relevant news, company-wide updates, keeping track of new education and mandatory deadlines all in one place.


Project goals:

  • Conduct research on a company with over 100 employees on their onboarding experience

  • Find a company that wants to participate in our study.

  • Conducts user interviews and user testing

  • Design a mobile onboarding application for the company 

  • Pitch our design solution to the stakeholders


Results:
A company loses 25% of their new employees within one year

Up to 20% of the newly employed lose engagement after just 45 days

Role and responsibilities

Project lead, UX/UI Designer, Pitch

2019-2020, 5 months

5 group members

Stakeholders: Swedbank & Changemaker Educations

RESEARCH

We started by creating a list of questions for the interviews, Trying to understand what companies we should contact and clarifying our goal and objective for the research. 

We contacted several companies about participating in our research for our project about the onboarding of new employees, we got a yes from Swedbank's head office in Stockholm.

We interview 5 employees within their IT department about their country of origin, previous work experience, what they thought about the Swedbanks boarding process, their experience on pre-boarding, how they felt working at the company and if a mobile application would have helped their experience during the preboarding and onboarding phase.

We gathered our data and created an affinity mapping by narrowing down the core concerns of the employees. The core findings were

  • to understand what the company wanted to accomplish and what part the employees play in accomplishing that goal.

  • employees felt isolated from the rest of the company as they did not know anyone outside of their teams.

  • Employees felt the onboarding process was dragged out and poorly planned 

Affinity mapping 

We gathered our data and started with affinity mapping to narrow down the core concerns for the employes. The result and core concerns:

  • To understand what the company wanted to accomplish and what role the employees play to accomplish that goal.

  • Felt isolated from the rest of the company as they did not know anyone outside of their teams.

  • Felt like the onboarding process was dragged out and poorly planned.



Personas: 
To easier understand who our main users where going to be and their main concerns we decided to make personas. This would help us see if a mobile application could help and what we needed to improve on.

Design process

Findings we could act on in a digital solution: 

New employees did not feel well informed

the onboarding of new employees was a long process with a lot of mandatory courses.



The most important insights:

  • The concept has been validated as exciting and desirable.

  • It is perceived as an upgrade of the classic way of conducting interviews.

  • it has been expressed in various ways, that it felt more modern, that it felt a more appreciated way to take part in information, it has been perceived as more instructive.

  • When the widget is implemented on the platform, it needs clarified affordance, i.e., clarity in what it does.

HIFI PROTOTYPE
Try Prototype
UI KIT

The admin page is where the content creators upload the interviews. The landing page is a tutorial on how you upload your content. It will be sent to the webmaster to approve and upload the content onto the site.

Try Prototype
MY TAKE AWAYS
GROUP TAKE AWAYS

To increase the quality and the dynamics in the group contract, planning, scheduling, transparency, having fun and fail to succeed mentality. 
Working with project owners and stakeholders, trying to get the correct information as soon as possible in the process. Understanding the needs and the purpose and challenging the idea to understand the why who, and when.